Two sides, two PDF pages
For a double-sided business card, send one two-page PDF where possible: the front on page one and the back on page two.
If you send the sides as separate PDFs, name them clearly: front.pdf and back.pdf.
Check before exporting
- The document is the right size
Set the page to the finished size of the product you are ordering. Do not place a small business card in the middle of an A4 sheet.
- Edge-to-edge artwork includes bleed
Add the bleed specified for your product on every edge and extend backgrounds to its outer edge.
- Fonts are embedded in the file
Make sure fonts are embedded when exporting the PDF. Having the font installed on your own computer is not enough.
- Images have enough resolution
Use original images and check their resolution at the final print size. For small print products, the usual target is 300 ppi.
Open the exported PDF too
After exporting, check the PDF itself as well as the original design file.
Are the dimensions, page count and page order correct?
Do all letters, logos and images appear as expected?
Check names, numbers, prices and contact details.
A technical artwork check does not replace proofreading.
