Brochure and flyer guide

A flyer is a quick advertisement to share. The brochure gives more space to the service, product or event. The choice should be made according to the length of the message.

Steps in brief

  1. Write the main message first.
  2. Select the size according to the amount of content.
  3. Make the material the right size.
  4. Add clipping margin for backgrounds that go to the edge.
  5. Check the PDF and, if necessary, link to the correct material instruction.

A flyer is suitable for one quick message

Choose a flyer when you want to advertise an offer, an event or something simple in a format that can be shared quickly.

A brochure is suitable for a clearer presentation

A one-page brochure works when you need more images, text or a price list without a folded structure.

A folded brochure is suitable for phased content

Folding helps if the content is divided into several parts or you want a small notebook-like feel.

Frequently asked questions

When is a flyer enough?

When the message is one offer, event or quick withdrawal.

When should you choose a brochure?

When the content needs more text, more images or a clear service presentation.

Is it worth making a folded brochure yourself?

Yes, if you know the unfolded size and folding structure. Otherwise, you should ask before ordering.